CPL, CPA and CLV. What do they mean and what is the most important of the acronyms. Learn more about why all three matter to your marketing strategy.
In July 2021, Microsoft Ads announced the launch of a brand new image-rich ad format called ‘Multimedia Ads’. This Search exclusive ad is an exciting
Have you ever wondered “why do my Google adverts get so many clicks, but such a low on-site conversion rate?” It could well be a result of click fraud.
In June 2016, Microsoft purchased LinkedIn for a fee of $26.2 billion. From that point forward, many within the digital marketing community wondered how and
Find out why agency retainers are a thing of the past and why every company should be looking to switch over to the new model used by lead generators.
As a digital agency I am always intrigued when I see companies searching for a new digital lead source but at the same requesting a FREE TRIAL, so I wanted to delve in to the Pro’s and Con’s.
In lead generation the first chat we have with our clients is getting to know their business and who is their ideal customer. This is vitally important for when we are putting together an audit, because if we don’t get it right we can be targeting the wrong people and sending through a lot of none valid leads.
A lot of questions get asked around what a qualified lead is. This is in fact a very good question, certainly when a client is
After strange times encountered by all businesses not just ours we have decided to move our head office. We have enjoyed our space in central
We give you 5 reasons why it makes sense to outsource your digital marketing, rather than running your own in-house marketing.
Find out how many leads we could generate for your business, how many will convert to
customers and how much each lead will cost. Giving you an ROI before you decide to go ahead.