News & Insights

The latest in lead generation and customer acquisiation.

down-arrow
Combatting Google Ads Click Fraud

Combatting Google Ads Click Fraud

Have you ever wondered “why do my Google adverts get so many clicks, but such a low on-site conversion rate?” It could well be a result of click fraud.

Bing Ads + LinkedIn Profile Targeting

Bing Ads + LinkedIn Profile Targeting

In June 2016, Microsoft purchased LinkedIn for a fee of $26.2 billion. From that point forward, many within the digital marketing community wondered how and

The end of agency retainers

The end of agency retainers

Find out why agency retainers are a thing of the past and why every company should be looking to switch over to the new model used by lead generators.

Should we offer trials in lead generation?

Should we offer trials in lead generation?

As a digital agency I am always intrigued when I see companies searching for a new digital lead source but at the same requesting a FREE TRIAL, so I wanted to delve in to the Pro’s and Con’s.

Know your ideal customer

Know your ideal customer

In lead generation the first chat we have with our clients is getting to know their business and who is their ideal customer. This is vitally important for when we are putting together an audit, because if we don’t get it right we can be targeting the wrong people and sending through a lot of none valid leads.

What is considered a qualified lead?

What is considered a qualified lead?

A lot of questions get asked around what a qualified lead is. This is in fact a very good question, certainly when a client is

Ilkley moor baht at

Ilkley moor baht at

After strange times encountered by all businesses not just ours we have decided to move our head office. We have enjoyed our space in central

5 reasons to outsource your online lead generation

5 reasons to outsource your online lead generation

We give you 5 reasons why it makes sense to outsource your digital marketing, rather than running your own in-house marketing.

Request an audit for your business

Find out how many leads we could generate for your business, how many will convert to
customers and how much each lead will cost. Giving you an ROI before you decide to go ahead.

Request an Audit